Datasheet
In the following sections, I explain more about these individual elements and
then follow it up with how they team together to form an entire presentation
workflow. I discuss each of these elements in greater depth in separate chap-
ters throughout this book.
Text
Text is the soul of a presentation — it relates to content like nothing else.
Your text could be in the form of titles, subtitles, bullets, phrases, captions,
and even sentences.
A barrage of visual content might not be able to achieve what a single effec-
tive word can say — sometimes, a word is worth a thousand pictures. Text is
significant because it means you have something to say. Without explicit text,
what you’re trying to say might not come through as strongly as you want.
Too much text is like too much of any good thing — it can be harmful. For
example, a slide with 20 lines of teeny-weeny text just doesn’t work. The audi-
ence can’t read it, and the presenter doesn’t have time to explain that much
content! Anyway, if you’re cramming so much text on a slide, you’ve already
lost the focus of your presentation.
Backgrounds, images, and info-graphics
PowerPoint uses three types of graphical elements:
⻬ Backgrounds: The backdrop for your slides. Backgrounds need to be
understated.
You can create a great presentation with a plain white background. On
the other hand, artistic backgrounds are a great way to bring a presenta-
tion to life.
The new
themes in PowerPoint 2007 also let you recolor background
graphics by applying new
Theme Colors. These are explained in more
detail in Chapter 3.
⻬ Pictures: Images that you insert in slides. Pictures share the stage
with text.
⻬ Info-graphics: Images that combine visuals and text to make complex
information and statistics easier to understand. Info-graphics include
charts, tables, maps, graphs, diagrams, organization charts, timelines,
and flowcharts. You can also create info-graphics in a separate program,
such as SmartDraw or Visio, and bring them into PowerPoint later.
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Chapter 1: PowerPointing with the Best of Them
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