Specifications
© 2011 Amazon Services LLC Page 41 July 2013
CATEGORY STYLE GUIDE: CONSUMER ELECTRONICS
Titles for Musical Instruments:
Brand + Model + Description + Quantity or Size [if applicable] + Color or Style
Please do not use abbreviations. Begin each word with a capital letter (except words like "with," "the," "and," etc.). Words
should not be all caps except in the case where the brand name is initials (examples: AXL, GHS Strings, KRK, MXL).
Examples:
Ampeg AMG100BK Wood-Bodied Dan Armstrong Electric Guitar
Black Ernie Ball 9170 351 Style Guitar Picks, Bag of 24, Thin
Bullet Points for Musical Instruments:
Bullet points should be concise and highlight strong selling points of the product.
Bullets for “Kits” or “Packs” should include all items included in the pack.
Category Image Guides and Resources
Computer Components Images
Images for Computer Components:
Primary image should be a .jpg or .tif at least 1000 pixels by 1000 pixels, and up to 3000 pixels by 3000 pixels to
take full advantage of zoom
Images must be on a white background. If the product is white, use drop shadows to offset it.
1
st
Image: Product shot without packaging
2
nd
Image: Retail packaging shot
3
rd
Image: Overhead product shot (if applicable) or ¾ product shot
4
th
Image: Included accessories shot (if applicable) or lifestyle shot
Further images can show close up shots of ports, features, or lifestyle images.
Cell Phones and Wireless Accessories Images
Images for Cell Phones:
Image #1, the Main Image, should always be a front shot of the phone closed straight on.
Image #2 is always front shot of the phone open.
The rest of the images can be anything else.
Images for Cell Phone Accessories:
Image #1, the Main Image, should always be the accessory un-packaged.
Image #2 is always the packaged product image.
Be careful about bulk products. If it is a bulk item, it must be identified as such in the title. If it is a bulk item, then
Image #2 should be the bulk packaging. If the image is not available, please contact the manufacturer for one.
Image Resources for Cell Phones