Installation guide
16
PC Audio
Clear design focusing on the product
Distinction from the competition and product highlighting.
Only 2 packaging layouts
Price/technology entry level (white-grey) and sophisticated technology/design
(white-blue and bazoo).
The headsets are supplied in the tried and tested all-round blister boxes and thus provide the
ideal view of the product - without openign the packaging.
Simple pictogram language
Easy and fast information for the dealer and the final customer
Product range update
The market for PC audio accessories is one of the fastest-growing areas in the computer
accessories segment. Vivanco has recognized this trend and with its new 2.1 Speaker
Systems is again setting standards in this growth market, driven mainly by the areas of
“Gaming – Playing games on the PC”, “DVD – Watching movies on the PC”, and “MP3 –
Listening to music on the PC”. The high margin product line of PC headsets furthermore
offers new attractive products for the segments “PC Gaming” and “Voice over IP”.
The packaging concept
The update of the product range went hand in hand with a complete make-over and
optimization of the packaging design for the PC audio range. A clearly structured packaging,
meaningful photos and easily understandable pictograms support the consumers’ orientation
and make it easier to find the right product.
For the PC headsets, we adopted the successful packaging concept for our webcams. An all
transparent blister box allows the customer to completely appraise the product without
having to unpack it.
What information does the abbreviated designation of loudspeakers and headsets convey?
e.g.: SP 2.1 350 THO
SP 2.1 350 THO
Catagory Channel Feature Name or Usage
SP = Speaker 2.1 = 3-Channel
DSP = Sound Prozessor
THO = Thor
HM = Headset 5.1 = 6-Channel or ODI = Odin
MF = Microphone Ohne = 2-Channel Consecutive Number VOIP = Voice over IP
GAME = Gaming
Speaker and Headsets for all Demands