Specifications

Segmentation by application
For this reason, we segment the aircoustic product line by application rather than
by type or design. This lets the customer find the right headphones for his intended
application very quickly.
Decision guidance and fast orientation
The concept for the aircoustic product line indicates the relevant applications
and so actively supports the customer in his decision to buy. The colour coding
system helps with orientation.
Comprehensive solution
aircoustic is the comprehensive
solution for headphones. We ensure
a uniform and attractive shelf
presentation minimising the
expenses for customer counselling
while continuously updating and
gearing the product range towards
the latest trends.
The 4 segments:
Tried and tested features:
A STRONG BRAND
The aircoustic brand symbolises an entirely new,
customer-oriented approach to sell headpho-
nes. The “Application-matched segmentation”
concept directly addresses the requirements of
the final customers, thus allowing for a fast and
optimal decision to buy.
HEADPHONES