Marketing Specifications

DSC- W90
Cyber -shot® Digital Still Camera
The DSC - W90 combines the power of 8.1 MP resolution and the precision of Carl Zeiss ® 3X Optical zoom lens design with new hi- tech
features like Face Detection to bring out the best in every face, D -Range Optimization for more detail in highlights and shadows, and in-
camera retouching and red -eye reduction to improve shots you ’ ve already taken. The Sony Double Anti-Blur Solution lets you shoot
sharp, clear photos in low light without flash to preserve the mood. And HD Output makes photos look spectacular on HDTV screens.
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8.1 MP Super HAD ™ CCD
With more megapixels than most
digital cameras, the DSC- W90 captures
greater image definition so you can
make big prints and tight crops without
losing detail. The advanced Sony®
Super HAD™ ( Hole Accumulated
Diode) CCD design allows more light
to pass to each pixel, increasing
sensitivity and reducing noise.
Carl Zeiss ® 3X Optical Zoom Lens
Design
A top-quality Carl Zeiss® 3X Optical
zoom lens design helps the DSC- W90
bring distant subjects closer and lets
you frame shots quickly for better
composition -- a real advantage for
family sports, outdoor fun and travel
photos.
Face Detection
By automatically controlling focus,
exposure, color and flash, this new Sony
feature reveals faces in shadow, makes
skin tones look more natural and
eliminates harsh facial glare -- to help
bring out every expression on every face
in every shot, so you’ ll capture the
personalities and emotions that make
memories come alive.
The Sony Double Anti-Blur Solution
With Super SteadyShot® Image
Stabilization and high sensitivity (ISO
3200), the DSC-W90 compensates for
shaky hands, minimizes blur, brightens
images and allows flash-free shooting
to preserve the mood -- with Sony Clear
RAW ™ Noise Reduction to take care of
the picture noise that can ruin low -light
shots.
HD Output
Thanks to Sony, your photo album can
go high-def -- with direct HD output to
your HDTV screen, so you can view
DSC-W90 still photos in spectacular
high definition clarity and detail. Your
life never looked so exciting!
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HD Slide Show with Music
It’ s the high -definition viewing
experience that makes photos come
alive on HDTV screens, accompanied
by your choice of visual effects and any
of four preset musical selections stored
in memory or your favorite MP3 tunes
downloaded from PC to your camera
for use as background music.
9 - Point Auto Focus
Because an off - center subject can make
your shot more interesting, the DSC- W90
can measure auto -focus precision at 9
points on your screen -- giving you
greater creative freedom to compose
your image.
D-Range Optimization
Powered by the exclusive Sony Bionz®
high- speed processing engine, D - Range
Optimization preserves image data in
bright highlights and reveals more
detail in shadows or backlit areas -- for
great results even in difficult lighting
conditions.
In - Camera Retouching
The DSC-W90 lets you add creative
effects to photos after you shoot --
including soft edge filter to soften
backgrounds, cross filter to place starry
“dazzles” at highlight points, partial
color filter to mute surrounding colors,
even fish - eye filter to create interesting
fish- eye lens effects.
In -Camera Red- Eye Reduction
Irritating “glowing eyes” can ruin even
the most creative photos -- so the DSC-
W90 provides in-camera correction at
the touch of a button to reduce
lingering red- eye effect that other
systems might miss.
Large 2.5 ” LCD Screen
The DSC-W90 provides a large, bright
LCD screen for composing shots,
checking results, sharing your photos on
location -- and an optical viewfinder
allows shooting in traditional
rangefinder camera style.
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Simple Setup Controls
A quick press of the Home button opens
your user -friendly GUI -- and you can
select functions by simply moving a
cursor vertically or horizontally to the
appropriate icon. Function names and
the on -screen Function Guide display
make it easier to learn camera setup
operations.
31 MB Internal Memory
The DSC-W90 allows you to capture a
large number of images without a flash
memory card, so it’s great for traveling
or for quick candid snapshots.
Memory Stick Duo™ Media
Convenience
A built-in slot accepts optional Memory
Stick Duo™ media or Memory Stick
PRO Duo™ media -- the compact, high-
capacity storage media that make it
easily to upload photos to your
computer or make lab-quality prints at
home on your Sony Picture Station™
digital printer (sold separately).
15X Smart Zoom® Feature
The Sony Smart Zoom® feature
intelligently “crops into” the central
portion of interest in your photo,
avoiding the image degradation of
other digital zooms.
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MPEG Movie VX Fine Mode
Captures VGA (640 x 480) audio/video
clips at high frame rate (up to 30
frames per second ), with length
limited only by the capacity of your
media.
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Stamina® Battery Power
The DSC-W90 provides up to 350 shots
with a fully charged NP-BG1 Lithium
Ion battery -- enough shooting capacity
to cover a long weekend or a whole
vacation.
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ADDITIONAL FEATURES
Picture Motion Browser Software