Application Guide
The SonicWall Customer Loyalty Program
offers an upgrade path from current
SonicWall products, and a trade-in
path from competitors’ products, in
addition to special pricing on a wide
range of SonicWall products. This offer
recognizes the past investments that
customers have made and helps them
maintain optimal security by letting them
easily and affordably replace outdated
security appliances.
Customers who purchase the
comprehensive subscription services
and support option when upgrading
a SonicWall product or trading in a
competitive product can save up to 50
percent on the total annual cost of that
solution, compared to the cost of buying
the hardware separately and renewing
services each year Subscriptions are
available in two- and three-year terms to
maximize savings.
The Customer Loyalty Program is
comprised of two different offers: Secure
Upgrade Plus (which covers SonicWall
upgrades and Competitive Trade-Ins)
and the SonicWall Customer Loyalty
Bundle offers.
Secure Upgrade Plus is designed
for current, qualifying SonicWall
customers who wish to upgrade from
older SonicWall appliances, as well as
those who want to trade in appliances
from other manufacturers. The Secure
Upgrade Plus offer lets qualied
customers and prospects trade in their
old rewalls, secure mobile access and
email security products for the latest
SonicWall technology in each category
all at signicant discounts. Additionally,
for customers who make an upgrade
or trade-in purchase, the Customer
Loyalty Bundle offer provides special
pricing on SonicWall's other product
solutions not represented in the Secure
Upgrade Plus purchase. For example,
a customer upgrading a rewall may
also, within a limited period of time,
receive special pricing on an Email
Security, Secure Mobile Access, or WAN
Acceleration solution and/or SonicWave
802.11ac Wave 2 wireless access points
– up to one complete solution from all
four categories.
See Terms and Conditions for qualied
upgrade paths. For details on arranging
upgrades to SonicWall high-end NSa
and NSsp Series products, contact your
reseller or SonicWall representative.
Features
Special pricing — Enables customers
to upgrade their SonicWall products,
replace competitive products for
SonicWall products and obtain
additional special pricing on other
SonicWallproducts.
Financial rewards for enhancing security
– Lets customers save up to 50 percent
on total annual solution costs (in contrast
to the cost of buying the hardware
separately, plus one year of services
each year) making it far more affordable
and manageable to remain optimally
protected with the best and latest
technology available.
Customer Loyalty Program
Straightforward upgrades and competitive trade-ins
for current and new SonicWall customers
Benets:
• Special pricing on upgrades,
SonicWall products or trade-ins
ofacompetitive product
• Provides a credit for your
oldappliance
• Enables service transfers for
subscription services and
supportservices
• Includes qualication for the
Customer Loyalty Bundle
• Provides a broader choice of
qualifying solutions
• Features exible, simplied
subscriptions




