User Manual

THREE MYTHS ABOUT BIG DATA
FOR ENTERPRISE ENERGY
MANAGEMENT
There are three widely held misconceptions that were
identified in GreenBiz Group’s quantitative research
and in-depth executive interviews regarding big-data
analytics for enterprise energy management. Each of
these “myths” represent a disconnect between the
promise of big-data analytics and the current state of
the market. While these myths are true today, they
can also serve as guideposts for improvements in
the future. Here they are, in no particular order.