Specifications

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Contents
INTRODUCTION ............................................................................................................. 2
MARKET ANALYSIS....................................................................................................... 5
• Market overview – the A4 MFP Market.......................................................................................... 5
• The Colour A4 Market................................................................................................................... 6
• Colour A4 Market – Speed breakdown.......................................................................................... 7
• The Future..................................................................................................................................... 8
PRODUCT POSITIONING ............................................................................................. 9
• Product Range Positioning............................................................................................................. 9
• Recommended MCV ................................................................................................................... 10
• Overview of Product features....................................................................................................... 11
• The Models Explained.................................................................................................................. 12
SALES APPROACH ..................................................................................................... 13
• Target Environments ................................................................................................................... 13
• Why a Sharp A4 MFP?................................................................................................................. 18
• Key Points.................................................................................................................................. 19
• Footprint ................................................................................................................................. 19
• CRU Concept .......................................................................................................................... 20
• Flexibility ................................................................................................................................. 21
• Finisher ................................................................................................................................... 22
• Business Card Scanning........................................................................................................... 23
• External Design ....................................................................................................................... 24
• Image Quality.......................................................................................................................... 25
• Usability .................................................................................................................................. 28
• Productivity ............................................................................................................................. 31
• Connectivity............................................................................................................................ 32
• Save Money ............................................................................................................................ 35
• Security................................................................................................................................... 37
• Office Integration .................................................................................................................... 39
• Environment............................................................................................................................ 41