Integration Guide

PayPal Payments Standard Integration Guide June 2012 47
Single-Item Payments – Buy Now Buttons
Creating Advanced Buy Now Buttons on the PayPal Website
1
loss. If you track inventory, you can track profit and loss only in the same way – either by
item or by option.
If you only track profit and loss and do not track inventory, do one of the following:
– By Item – Select this radio button if you want to track profit and loss regardless of
product options selected by buyers.
– By Option – Select this radio button if want to track profit and loss by product options
that you specified during “Step 1 – Specifying Basic Features of Your Buy Now Button”
on page 40. If you set up product options with prices, the button creation tool
automatically selects this radio button and you cannot change it.
Enter the cost to you of your item or for each product option. Include the price that you pay
to acquire the item, as well as other activity costs that you incur, such as warehousing,
quality control, and administrative overhead.
4. Do one of the following:
– Click the Create Button button if you specified all the features for your button.
Follow the instructions for “Copying and Pasting the Buy Now Code” on page 50.
– Click the Step 3 bar if you want to specify advanced features for your button, such as
prompting buyers for item quantities.
Follow the instructions for “Step 3 – Adding Advanced Features to Your Buy Now
Button” on page 48.
– Scroll to the top of the page and click the Step 1 bar if you want to adjust the basic
features of your button.
Follow the instructions for “Step 1 – Specifying Basic Features of Your Buy Now
Button” on page 40, beginning with Step 6.