Integration Guide

Table Of Contents
Recurring Payments – Subscribe Buttons
Creating Advanced Subscribe Buttons on the PayPal Website
3
152 June 2012 PayPal Payments Standard Integration Guide
Billing amount each cycle – Enter the amount you want to bill subscribers for each
billing cycle. The amount is drawn from subscribers’ PayPal accounts at the beginning
of each cycle.
Billing Cycle – In the dropdown menus, select a number and a unit of duration for the
regular subscription billing cycle.
For example, to set a quarterly billing cycle, select “3” and “month(s).”
–(Optional) After how many cycles should billing stop? – If you want to limit the
number of regular billing cycles, select the number from the dropdown menu.
For more information, see “Limiting the Number of Billing Cycles with Subscribe
Buttons” on page 137.
9. (Optional) Offer a trial period to your subscribers.
You can offer subscribers a trial period. You can offer the trial period at no charge or at a
discount compared to the regular billing amount. The trial period can differ in duration
from that of the regular billing cycle.
Select the I want to offer a trial period checkbox and set the following trial period
options:
Amount to bill for the trial period – Enter the amount you want to charge for the trial
period. Leave the amount blank to offer a free trial period.
Define the trail period – In the dropdown menus, select a number and a unit of time for
the trial period.
For example, you might select “1” and “month(s).”
–(Optional) Do you want to offer a second trial period? – Select the Yes radio button,
and then enter the amount to bill and how long the second trial period lasts.
For more information, see “Offering Trial Periods and Introductory Rates with Subscribe
Buttons” on page 136.
10.Choose between your secure merchant account ID and your primary email address.
Use my secure merchant account ID – Select this radio button to link your button with
your PayPal account by using your secure merchant ID.
Only PayPal can match your merchant ID with you and your PayPal account. Your
email address is never exposed in the HTML button code on your webpages.
NOTE: If you have a Premier account, your email address still might be exposed within
the <head> tag of your payment pages.
Use my primary email address – Select this radio button to link your button with your
PayPal account by using your primary email address.
Your email address is exposed in the HTML button code on your webpages. Do not
select this option if you don’t save your button in your PayPal account and you do not
protect your payment button with encryption.
IMPORTANT: Your email address is a less secure way to link your button with your
PayPal account than your secure merchant ID. Your email address is
exposed on webpages wherever you paste the HTML code for your button.