Integration Guide

PayPal Payments Standard Integration Guide June 2012 123
Recurring Payments – Subscribe Buttons
Managing Subscriptions
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 “Co-Branding the PayPal Checkout Pages” on page 349
 “HTML Variables for Displaying PayPal Checkout Pages” on page 434
Prepopulating the Checkout Pages with Billing Addresses
The basic checkout experience has forms for filling in billing addresses. You can enhance the
checkout experience by prepopulating the forms with subscriber information that you have on
your website.
To learn more about prepopulation, see “Filling Out FORMs Automatically with HTML
Variables” on page 411.
To learn more about the HTML variables to use, see “HTML Variables for Filling Out PayPal
Checkout Pages Automatically” on page 439
Returning Buyers to Your Website After They Check Out
The basic checkout experience with Subscribe buttons leaves subscribers on a PayPal
webpage when they complete their subscription signups. Use one of the following techniques
to alter the basic checkout experience so that subscribers return to your website:
 Return URL – Let people return to a page on your website if they click a return link or
button on the PayPal payment confirmation page.
To learn more, see Step 3 of “Step 3 – Adding Advanced Features to Your Subscribe
Button” on page 156 or “HTML Variables for Displaying PayPal Checkout Pages” on
page 434.
 Auto Return – Have PayPal return people automatically to a page on your website.
To learn more, see “Auto Return” on page 351.
Managing Subscriptions
Read the following topics to learn about managing subscriptions:
 “Tracking Subscription Transactions” on page 124
 “How Billing Cycles and Recurring Payments Work” on page 127
 “Downloading Subscriber Lists” on page 129
 “Canceling Individual Subscriptions” on page 130
 “Canceling Multiple Subscriptions at One Time” on page 131
 “Suspending Subscriptions” on page 133
 “Editing a Subscription Profile” on page 134