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Table Of Contents
- Payflow Link User’s Guide
- Contents
- Preface
- Introduction
- Configuring Payflow Link
- Integrating Your Web Site with Payflow Link (Basic Integration)
- Integrating Your Web Site with Payflow Link (Advanced Integration)
- Testing Payflow Link
- Activating Payflow Link
- Managing Payflow Link
- Integrating TeleCheck Transactions
- Transaction Responses
- Submitting Transaction Data to the Payflow Link Server
- About the Confirmation Email Messages
- Payflow Link Transaction Types
- Frequently Asked Questions
- Index
Payflow Link User’s Guide 3
Introduction
How Payflow Link Works
1
How Payflow Link Works
You insert a short bit of HTML text into your Web page. The code creates a Buy button on
your Web page that links your customers to PayPal’s secure Payflow Link pages.
When your customers click the Buy button at your Web store, they are redirected to a
sequence of secure Payflow Link Order processing forms hosted on the PayPal servers. All
forms except the Receipt form are optional. Using the Payflow Link Configuration page, you
specify the content of these forms and configure their appearance to reflect the look and feel of
your Web store (including your logo).
You can provide PayPal Express Checkout as a payment option to your customers. For more
information, refer to
“PayPal Express Checkout Transaction Processing” on page 3.
When the customer submits the Payflow Link Order form, PayPal acts as the gateway to the
transaction processing networks (much like the swipe machine for physical credit cards). Once
the transaction is processed, the customer is returned to your site (or to any URL that you
specify).
You can configure Payflow Link to send both you and your customer email receipts. You can
also configure Payflow Link to return transaction data to your site.
NOTE: As a security measure, if a customer makes five invalid purchase attempts, access to
Payflow Link is disabled. The customer must exit the Web site and attempt the
purchase again.
PayPal Express Checkout Transaction Processing
This section provides guidelines on how to use PayPal Express Checkout with Payflow Link.
What is Express Checkout
PayPal Express Checkout offers your buyers an easy, convenient checkout experience. It lets
them use shipping information stored securely at PayPal to check out, so they do not have to
re-enter it on your site.
With Express Checkout, your buyers finish their orders on your Website, not PayPal’s, so you
can:
z Get real time notification of success payments.
z Automate your internal business processes.
z Ensure buyers make it to your final confirmation page.