Design Guide

PayPal Embedded Checkout Design Guide v.3 • 7
Recommended Checkout Design
In order to create a great shopper experience and process payments effectively, PayPal
recommends the following checkout design:
1 Shopping Cart: Add to cart page.
2 Billing and Shipping: Enter billing address, shipping address and shipping method.
Allow consumers to pre-ll shipping address from billing address. Any other data entry
elds necessary, such as gift note or discount code, would go on this page.
3 Review and Pay: Review order and pay. On a single page, display PayPal’s embedded
checkout along with a detailed order summary, including details on all line items in
the order. PayPal research has shown that consumers prefer to see line item detail
summary on the same page where they enter their payment information.
– If the buyer selects to pay by credit card, they would enter their payment details and
then press the button to continue. This would execute a sale transaction, and the
buyer would stay on your website. You can easily customize the text of the button
in PayPal Manager to read “Pay Now,” “Submit Order,” or any other term that is
appropriate for your website.
– If the buyer selects to pay by PayPal, they would be redirected to PayPal.com to
complete their transaction. After the buyer completes the transaction on PayPal.com,
they will automatically be redirected to a page you specify.
4 Order Conrmation page.
Figure 3 – Recommended checkout ow using embedded checkout.
Shopping Cart Billing and Shipping Review and Pay Order Conrmation
1 2 3 4
PayPal Embedded Checkout