Getting Started Guide
PayPal for Digital Goods – Express Checkout: Getting Started Guide
4 2011
Figure 1: Provide a fast, easy, in-context payment experience to create loyal customers and increase sales
conversion rates
Step 1: The customer considers buying a music album
from your site after listening to a preview.
Step 3: The customer confirms the order.
Step 2: The customer hits the Pay with PayPal button
to make the purchase.
Step 4: Within seconds, the customer is enjoying your
content. The customer paid in two clicks and never left
your site.