Study Guide

Table Of Contents
Answers to Review Questions
Chapter 2
A
148 March 2008 PayPal Certified Developer Program Study Guide
5. Fill in the blanks to complete the following statements.
PayPal leverages the Secure Sockets Layer (SSL) protocol
, which provides crucial online
identity and security to help establish trust between parties involved in e-commerce
transactions.
Using SSL with an encryption key length of 128 bits
(the highest level commercially
available), PayPal automatically encrypts your confidential information in transit from
your computer to ours.
PayPal’s servers sit behind a monitored electronic firewall
and are not connected directly to
the internet, so your private information is available only to authorized computers.
6. List three ways to reduce chargebacks. (Select any three.)
Provide realistic delivery time estimates and use tracking that shows proof that the items
were received.
Describe the sale item in as much detail as possible. Include clear images and
measurements so that customers have a good understanding of what they’re getting.
Make sure you clearly disclose the total cost to customers up front: the price, taxes,
shipping costs, etc.
Provide customers with a way to contact you should they have a problem. Often a simple
email exchange or phone call clears up a misunderstanding instantly.
Respond promptly and courteously to customer inquiries.
7. List the five areas you should cover in your website disclosure policy.
Business description
Privacy policy
Shipping policy
Return policy
Contact information