Datasheet

14
PACKAGING
Consumer friendly and typical of the brand
Whether LED, halogen or compact fl uorescent lamps:
OSRAM’s product presentation is even more consumer
friendly due to the new packaging design. The clearly laid
out design with intelligent color coding and self-explana-
tory icons enables your customers to quickly fi nd the lamp
they are looking for.
OSRAM strives to minimize the use of plastic in its pack-
aging in order to make an active contribution to conserving
the environment and take a more responsible approach to
resource management. The environmentally friendly Eco
blister packs, for example, are made entirely of cardboard
to make recycling easier and reduce the amount of waste
produced. OSRAM blister packs are suitable for freestand-
ing and suspended presentation, protect the product well,
yet still allow your customer to view the product directly.
Service life of the relevant lamp, displayed concisely
Lumen rating in a large, clear font
Technical properties clearly displayed
Dimensions of the lamp
Easy to identify: the light color
Base description
Information on energy savings of the relevant lamp
Bulb type and base visible
Type and order designation
Energy effi ciency class of the lamp
Wattage of both the lamp and equivalent standard incandescent lamp
Warranty in years for specifi c types of lamp
Clearly presented technical value table
Service life compared to standard illuminants
Added value of the relevant lamp highlighted