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Table Of Contents
Slate: Responsive Email Templates by Litmus
ScrollpasttheWebTemplateWizardstoseetheSlate:ResponsiveEmailtemplates,createdbyLit-
mus(seehttps://litmus.com/resources/free-responsive-email-templates).
Morethan50%ofemailsareopenedonmobile.ThesefiveresponsiveHTMLemailtemplatesare
optimizedforsmallscreensandtheylookgreatinanyinbox.They’vebeentestedinLitmusandare
completelybulletproof.
Tip: Aftercreatingtheemailtemplate,clicktheResponsiveDesignViewicon atthetopof
theworkspacetoseehowtheemaillooksondifferentscreensizes.
TheonlythingyoucansetinadvanceforaSlatetemplateisthecolorofthecall-to-actionbutton.Click
thesmallcoloredsquare,rightnexttothefieldthatholdsthedefaultcolorvalue,toopentheColordia-
logandpickacolor(see"ColorPicker"onpage438).
Thecolorcanbechangedlater;see"Colors"onpage288.
Basic Email and Banded Email
ThedifferencebetweenBasicandBandedemailisthatthecontentsofaBasicemailextendtothe
email'smargin,ratherthantotheedgeofthewindowinwhichitisread,asthecontentsofBanded
emailsdo.
TheBandedEmailActionTemplateisasimplecall-to-actionemailwithamessage,headerandabut-
tonlinkingtoawebsite,suchasaninformationalorlandingpage.
TheBandedEmailInvoiceTemplateisaninvoicewithanoptionalWelcomemessageandPayNow
button.
Settings
ForaBlankemailyoucannotspecifyanysettingsintheWizard.
ForanActionemail,theEmailTemplateWizardletsyouchoose:
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Thesubject.Youcanchangeandpersonalizethesubjectlater,see"Emailheadersettings"on
page161.
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Thetextfortheheader.Theheaderisthecoloredpartatthetop.Thetextcanbeeditedlater.
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Thecoloroftheheaderandthecolorofthebutton.Clickthesmallcoloredsquare,rightnextto
thefieldthatholdsthedefaultcolorvalue,toopentheColordialogandpickacolor(see"Color
Picker"onpage438).Thecolorcanbechangedlater;see"Colors"onpage288.
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Thewebaddresswheretherecipientoftheemailwillbetakenafterclickingthebuttoninthe
email.TypetheURLintheLinkfield.
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