2018.2

may raise a fatal error from within a script in the template; see "fatalError(message)" on
page727.
When a script calls this function in Preview mode, the script that triggers it is marked with an
error icon in the Scripts pane, and the given message is displayed in a hint.
When generating output from the Designer, the Designer will log the error and display an error
dialog with the given message. Content creation is aborted.
Using an ESP with PrintShop Mail Connect
An email service provider (ESP) is a company that offers email marketing or bulk email
services.
This topic explains why and how to use an ESP with PrintShop Mail Connect
Reasons to use an ESP
These are a number of reasons why you would need an ESP:
l ESPs ensure a high deliverability, as most ESPs are whitelisted or approved by ISPs
(Internet Service Providers) as legitimate email delivery service. So they help you to avoid
having mail detected as spam.
l ESPs provide comprehensive tracking options to measure open rates and they log which
links were clicked and by who. Typically this information is available via an online
dashboard.
l Most ESPs provide Bounce Management options. They will stop sending messages to
addresses that return a hard bounce and retry for soft bounces before removing that
address.
l EPSs can handle unsubscribes and prevent accidental sends in the future.
Choosing an ESP
The first thing to do to use an ESP with PrintShop Mail Connect is to choose an ESP and
create an account.
Mandrillapp.com, a popular ESP, used to have a free account but now requires a paid
MailChimp account. Luckily there are plenty of alternatives that provide free accounts (often
capped to a max number of emails per month and sometimes having throttled output).
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