Specifications

Dealers have found this card useful for several reasons:
1) The card allows you the opportunity to gain insight from each and every
customer by way of an internal survey.
2) The card affords another opportunity for a positive interaction with the
customer and your service personnel and 3) the card reinforces your
position that you CARE about the customer and their opinion of your
service. The card is not brand or marine specific which allows you to use
the card for all of the products and brands that you service. It provides you
an opportunity to gain valuable insight toward improving the retail
customer’s service experience while effectively managing costs!
The survey information has been updated to coincide with three major
areas that affect your Mercury Dealer Service CSI reports: Your Personnel,
your Service Technicians and your Procedures. The survey was kept
simple and easy to complete providing space for comments if the customer
answered “no” to any of the questions. Finally, the card then asks the all
important question, “Based on this service experience, would you
recommend our Service Department to a friend or relative?” The final
statement on the card reinforces the importance of the customer and the
service relationship by asking them to return the card or call you to discuss
their experience and thanking them for their business. This is still the lowest
cost way for you to solicit feedback from your service customer. Just hand
the customer the card with their copy of the service repair order at the time
you re-deliver their boat or leave it in the boat after an in-water service call
advising them that you would appreciate them taking the time to fill it out
and return it because the information is important to you. This way no
mailing costs are involved to get it to the customer and dealership
personnel are not using valuable shop time creating after the fact mailings
or performing costly telephone surveys. The part number remained the
same (90-821218) and can be ordered on your regular P&A order in
quantities of 50 at no cost to you.
Notes
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