Spec sheet

LEICA M EDITION “LEICA 60”
SALES UPDATE
Memo 201544/September 15, 2014 (Embargoed through Sept. 16, 2014, 3:30 A.M.ET)
Leica Camera proudly presents the LEICA M (TYP 240) EDITION “LEICA 60” that pays homage to Leica’s tradition while
embracing the future. This set comprises of the first digital camera to concentrate exclusively on the bare functions of
photography - shutter speed, aperture, focusing and ISO sensitivity and a newly designed Leica Summilux-M 35mm/
f1.4 ASPH stainless steel lens. The camera design excludes the LCD and shoots in RAW. Designed in collaboration with
Audi Design, there are only 600 sets worldwide. Each set is presented in a specially designed hand-made presentation
box.
BENEFITS OF THE LEICA M (TYP 240) EDITION “LEICA 60”:
Easy to use -only four buttons to capture a moment
New, classical design for camera and lens provides a special tactile experience
Outside metal parts made of stainless steel & cladding of cowhide leather with special embossing
Central ISO dial made of stainless steel on camera’s back side
Carrying protector made of steel and leather to protector the camera and lens
Use of a wide range of M lenses from 16-135 mm
Set is presented in a hand-made presentation box made in Germany
Special engraving on camera’s top cover and ‘Made in Germany‘ seal
The LEICA M (TYP 240) EDITION “LEICA 60” consists of the camera, lens, battery, charger with power cables for EU and
USA, carrying protector, accessory port cover, body cap, metal front and rear end caps, metal lens hood, metal screw
ring for use without lens hood. This limited edition set is available exclusively at Leica Stores and Leica Boutiques from
November 2014.
LEICA M EDITION “LEICA 60”
Blending tradition with the future

Summary of content (6 pages)