Product Brochure

SOCIAL MEDIA CONTENT
TWISTER
®
PROFLEX
™
MINI
Social Copy Guidelines:
Highlight product benefits, apply benefits to specific aspects of the job where applicable
• Include IDEAL brand name or @mention in social copy
• Incorporate Mini but Mighty messaging where appropriate
• Include a clear CTA (Call to Action)
Examples: “Buy now at ___” or “Find a store near you here ____”
• DO keep social copy concise, clear and informative
• DO NOT include social copy that is confusing or unprofessional
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IMAGE
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