GNC
Case study
Great Northern Corporation
boosts its digital capabilities
with eye on business growth
Investments in HP corrugated solutions enable new value-added oerings
resulting in opportunities to grow business
Challenge
• Adjust to ongoing trend toward lower volumes
and greater customization
• Eiciently produce jobs that require versioning
• Help customers reduce time to market
• Find digital solutions that t existing plants
and workows
Solution
• Install HP Scitex 15500 Corrugated Press, replacing
an earlier-generation HP Scitex press
• Invest in HP PageWide T400S Press with goal
to replace oset printing of folding cartons
• Invest in HP PageWide C500 Press to expand
digital volumes, with litho-replaceable
image quality
• Partner with HP to share insights on technology
development, drive market acceptance of digital
across merchandising display, corrugated, and
folded carton packaging
Results
• Great Northern keeps a larger share of customers’
business by solving their challenges with the help
of HP digital printing
• Allows Great Northern to provide new,
value-based solutions in high-demand areas
• Broad acceptance of digital printing among
customers enables Great Northern to integrate
digital in its general production workow
“I think digital printing has evolved to the point that it will
begin to be disruptive. In the next ve to ten years digital is
going to change how we manufacture.”
– Mike Schliesmann, Senior Vice President, Great Northern Corporation
In the face of rising demand for lower volumes and more
versioning of corrugated packaging and folding cartons,
Great Northern Corporation is signicantly increasing its
digital printing investments. With one HP corrugated press
already installed, and two more to come, it is partnering with
HP not just to boost current digital capacity and capabilities,
but also to fundamentally change packaging production.