Brochure

In September 2014, the intrepid team of Rainer Zietlow, Marius
Biela and Matthias Prillwitz attempted a new world record for
driving: from Nordkapp, Norway, in the Arctic Circle, to Cape
Agulhas, the southernmost point of Africa, in the shortest possible
time. This followed two previous record-setting drives from Tierra
del Fuego to Alaska along the ‘Pan Americana’, and a second epic
journey from Melbourne to St. Petersburg.
The Cape to Cape challenge
This document is augmented with Aurasma, HP Autonomy’s augmented reality
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to launch a video to enhance your experience.
1. Download the Aurasma app here or via your phone or tablet’s app store.
2. Make sure you follow the ‘hpstoragemedia’ account name*. You may nd
this account using the search feature second from the right in the lower tray
of your app.
3. Shine the viewnder over the entire trigger image (not just the “Bring This
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*Please note: If you do not follow the hpstoragemedia account, the technology will not work.