Schätzl Druck
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Case study | Schätzl Druck
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4AA6-4988ENW, April 2016
Benets
Accelerating time-to-market
“Like most PSPs with digital print capabilities,
we do thousands of orders in very small
quantities, and we have a large range of
products,” Ulrich Schätzl says. “Keeping the
production owing smoothly means that
we can oer aordable products while
improving margins.”
Ability to collaborate
“Managing jobs with Site Flow can also save
our larger customers a lot of money,” he
continues. “We print for a publisher in the
United States. With Site Flow, we are able to
share the les more eiciently, print and fulll
what is required for the German or European
market, saving a lot of money in shipping costs.”
Remote distributed printing (sending les from
a central location for printing close to the end
user) has been a USP of digital printing from its
early days, but making it work has been diicult
since it requires all the participating companies
to have compatible systems. While this was
possible for large printing groups, for smaller
PSPs, it wasn’t really feasible. Site Flow has
changed that and not only made it possible,
but aordable.
“Another major benet is that we can now work
with other PSPs in ad hoc consortia to pitch for
jobs that would be too big for us individually,
and we are involved in several of these,” he
says. “We are also currently pitching for work
with three other printers. For a publisher,
we are making a proposal to use Site Flow
to manage the les for a consortium of PSP
partners in Australia, the United States
and the United Kingdom to download,
print and distribute.
“It’s an exciting and sensible way to work,”
Ulrich Schätzl concludes. “We on-boarded a
customer in November and by the end of
December, only eight weeks later, we had
produced and shipped over 55,000 books
to 35,000 homes around Europe. We’re just
at the beginning. This is the future of print.”
Learn more at
hp.com/go/printos
Customer at a glance
Sector:
General Commercial Printing; publishing
Business name:
Schätzl Druck GmbH & Co. KG
Headquarters:
Donauwörth, Germany
Interviewee:
Ulrich Schätzl, managing director
HP equipment:
• HP Indigo 7600 Digital Press
• HP Indigo 7800 Digital Press
• HP Indigo 10000 Digital Press
• HP PrintOS Site Flow
Annual turnover: €18 million
Website: schaetzl.com