Guidebook
NEXUS 7 GUIDEBOOK  MAKE SEARCH PERSONAL  27
For example, Google Now uses the time of day, your location, and 
your location history to show you what the trafce on your com-
mute is like when you wake up in the morning. It also uses infor-
mation from Google services such as your Web History for sports 
or flight status cards, or from your synced calendar entries for 
appointment cards. 
About location reporting & history
When you opt-in to Google Now, you’ll start reporting your loca-
tion and turn on your location history. You have complete control 
over this information. Google won’t  share it with  other users or 
marketers without your permission. 
If you opted in to location history in the past, Google Now uses 
your previously recorded locations as well as ongoing locations 
when making suggestions. Turning off location history pauses 
the collection of location information, but doesn’t delete your his-
tory. To manage or delete your location details, visit https://www.
google.com/latitude/b/0/history/dashboard.
Google Now doesn’t turn on sharing with friends.  Your  location 
is not shared unless you explicitly opt in to sharing from Google 
Maps settings.
Along with location history, Google Now uses Google’s location 
service and GPS. Google’s location service must be turned on for 
Google Now to work. To manage this setting, go to 
 Settings > 
personal > Location services.
For more details, see “Control location reporting & history” on 
page 32.










