Technical data

Cash Register Express
Page 54
Tracking Your Customers
Customer Loyalty
Customer Loyalty is great way to get repeat customers and increase sales. By offering your customer
incentives to shop in your store, they will have a more enjoyable and rewarding shopping experience.
This guide will focus on setting up a loyalty plan that will give a free gift card after 10 points.
Customer Loyalty in CRE is used in conjunction with the Customer Maintenance screen and Bonus
Points. In order to set up a loyalty plan you need to first set up a customer in Customer Maintenance,
(see the Adding and Modifying Customers section of this manual) then create a loyalty incentive (the
bonus you give the customer when they achieve a certain goal), add the incentive to a plan (similar to
adding modifiers to a modifier group), then finally adding the loyalty plan to the customer it will apply
to (adding the modifier group to the standard item).
Setting the Bonus Points for Certain Inventory Items
Each item in inventory needs to be assigned a certain number of bonus points. For example, an apple
pie may get 3 bonus points, whereas a steak dinner gets 7 points.
1. Select the Manager or Options button.
2. Enter the administrator password
(default: admin) where applicable.
3. Select Administrative and then
Inventory Maintenance.
4. After selecting an inventory item, set
the Bonus Points section to the amount
of bonus points you want to give for this
item.