Reference Guide

Advertising Services Version 1.3
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Promotions have a name and description, can be enabled and disabled,
and have a start and end date. Promotions can also be assigned any number
of labels. Promotions include materials and/or other promotions using a fixed,
rotating, weighted or labelled content selection type.
A promotion can also be configured to provide intelligent delivery, which
uses labels to match users with more personally relevant advertisements
(full edition only).
4.4.2.1 General Properties
The General Properties section allows you to configure a meaningful name
for your advertising promotion, whether the promotion is enabled or disabled,
an optional start and end date during which the promotion can provide
advertisements, a description with which to record any other relevant
information associated with your promotion, any number of labels to apply to
this promotion, and the type of this promotion.
Name: The name of the advertising promotion.
Use this field to provide a meaningful name for the promotion so that you are
able to identify it later.
Enabled: Enables or disables advertising from this promotion.
If an advertising promotion is disabled, it will not provide any advertisements.
To enable advertising from this promotion, ensure that this checkbox is ticked.
Start Date: An optional date after which the promotion may
start providing advertisements.
To specify a start date, you may either enter a date in the text field, or click
the associated button (…) and select a date. You may also specify a time with
the date.
If you want your promotion to start providing advertisements immediately,
leave this field blank.
End Date: An optional date after which the promotion will stop
providing advertisements.
To specify an end date, you may either enter a date in the text field, or click
the associated button (…) and select a date. You may also specify a time with
the date.