Reference Guide

Advertising Services Version 1.3

Value

Description

web_receipt

Specify this value to deliver advertising on a

receipt page

web_self_service

Specify this value to deliver advertising on a guest

self-service page

web_after_login

Specify this value to deliver advertising on a login

message page (post-login page)

sms_receipt

Specify this value to deliver advertising on a SMS

receipt.

container: The name of an HTML element tag in which

advertisements will be placed.

NOTE This parameter is only relevant when the media parameter is set to web.

When advertisements are to be delivered to a web page or an email, they can

be grouped and their layout controlled more effectively by placing them in a

container. Typically, a DIV container would be used, but other valid HTML

tags can be specified.

If the container parameter is not specified, then advertisements are delivered

to the web page or email without any extra grouping.

style: The style attribute of the HTML container element.

NOTE This parameter is only relevant when the media parameter is set to web and

a HTML tag name has been specified for the container parameter.

If you specify a container, you can use the style parameter to specify style

attributes for the container. The style parameter is optional.

4.3 Campaigns

IMPORTANT The full edition of Advertising Services allows you to create multiple

campaigns. The lite edition of Advertising Services is limited to a single

campaign.

An advertising campaign defines which promotions and materials are to be

delivered and at what stages they are to be delivered. You can rank and

weight a campaign to balance it against other campaigns. A campaign can

also be configured to operate between a specified start and end date.

NOTE The system requires at least one advertising campaign to be configured (and

enabled) for any advertisements to be delivered.

4.3.1 Campaigns List

IMPORTANT The lite edition of Advertising Services is limited to a single campaign, and

therefore does not have a campaigns list.

The campaigns list (Advertising Services » Campaigns) provides a list of the

current advertising campaigns. Campaigns can be created, edited, deleted,

enabled, disabled and copied.