Datasheet
SMaL’s Longevity™ ultra-low-power design with rechargeable battery uses 90% less
power than traditional digital cameras. Since the camera charges automatically during
USB download and stores enough charge for up to 200 shots (with 1.5” LCD and 100%
strobe usage), it is virtually impossible to run down the battery. In addition to long
battery life, SMaL enabled cameras have a high-speed start-up time of less than 1 second
(with strobe flash off). The combination of low power use, rechargeable battery, and
fast start-up time creates the SMaL “always ready to shoot” advantage. This means
consumers can capture spontaneous moments without ever worrying about the battery.
Autobrite
®
intelligent exposure technology provides hundreds of times more dynamic
range than standard cameras, so details in both bright and dim areas are clearly visible
at the same time. Camera users no longer have to worry about the position of the sun
when snapping a photo – Autobrite solves this problem for them by adapting to the
lighting conditions.
OEM Opportunity for Market Expansion
“Consumers no longer have to spend $250, or more, to get a stylish thin camera that
produces film-quality prints,” says Stuart Nixdorff, SMaL’s vice president of sales and
marketing. “Since the introduction of the first SMaL–enabled thin camera, consumers
have shifted from wanting thin cameras to demanding them. Now with the addition of
the Ultra-Pocket 4 to SMaL’s product line, we can supply our OEM and ODM customers
with a full range of reference designs for this exploding ‘thin’ category.”
High Integration Means Small Form Factors, High Quality
The high level of integration in SMaL’s kit results in cameras with only one-half the
number of components required by designs from other companies. This low component
count means smaller form factors, higher product reliability and higher manufacturing
yield – all contributing to lower overall cost. Due to the vertically integrated imager and
optics, SMaL designs produce sharper, crisper images compared to cameras using off-
the-shelf optical components.