Product specifications

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Data Sheet
Cisco Mobility Services Engine Data Sheet
Overview
Ten billion mobile devices will be in use by 2016.
1
People love their smartphones, tablets, and other devices, and
they want to stay connected at home, at work, and on the go. This gives you a great opportunity to engage
customers and visitors with an exciting, innovative mobile experience. But how can you provide the dependable,
high-quality access people want and create unique, revenue-generating services, yet keep your network safe and
manageable? The Cisco
®
Mobility Services Engine (MSE) makes it easy to roll out new Wi-Fi-based solutions and
services - safely and securely. This flexible platform gives you a centralized, scalable way to deliver rich mobility
services:
●
Get deeper network insight. Base Location services capture and bring together key network information
such as device location, RF spectrum details, and sources of RF interference. They also let you support a
rich set of real-time location services (RTLS).
●
Give people the mobile experience they want with location-based services. Cisco Connected Mobile
Experiences (CMX) lets enterprises and service providers deliver customized location-based mobile
services to people in retail stores, hospitals, hotels, and other environments. You can offer a personalized
mobile experience at the right time and the right place - and understand users better with onsite, online,
and social analytics.
●
Keep wireless users and your network safe. Cisco Wireless Intrusion Prevention System (wIPS) helps
protect the network from wireless threats, rogue wireless devices, and denial-of-service (DoS) attacks. It
provides the tools you need to strengthen security and improve compliance.
Product Benefits
The Cisco MSE with Base Location, CMX, and wIPS lets companies of all kinds unlock the benefits of mobility
(Table 1).
Table 1. MSE Benefits
Industry Solution
Retail
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Engage shoppers with compelling mobile services such as retail apps with way-finding services
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Stop “showrooming” and close more sales with context-sensitive web-based campaigns
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Track online, onsite, and social customer trends and identify high-value shoppers
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Help meet Payment Card Industry (PCI) requirements
Healthcare
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Increase patient satisfaction with way-finding apps and mobile location services
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Track equipment anywhere with connected medical devices
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Help meet Health Insurance Portability and Accountability Act (HIPAA) requirements
Transportation
●
Understand aggregate traveler trends and serve them better through planning and efficiency with tracking and location
analytics
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Captivate passengers with augmented reality applications such as interactive maps and way-finding services
Hospitality
●
Improve the guest experience with business-friendly, highly secure Wi-Fi, location-based visitor services, and other
engaging hospitality offerings
●
Learn more about guests with location and social analytics, for better planning and efficiency