Instructions

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Tip the Farmer
Tip the Farmer™ is a turnkey impact program allowing
retailers to fund community projects where they source their
coffee. Projects are initiated by the farmers to support their
workers, their communities, and their land.
Farmer-centric Pricing
We are committed to raising the industry standard by
paying farmers equitable prices that enable them to earn
a living income.
Gender Equity
We buy coffee from women producers whenever possible,
providing financial empowerment to women across our
supply chain.
Invest in farm communities
We provide financial resources directly to our farm partners,
enabling them to fund projects that support their local
communities.
Transparency
We foster 2-way transparency with our farm and retail partners
to create more accountability and trust across the coffee
supply chain.
Ongoing relationships
We develop direct relationships with our farm partners and
work to sign year-after-year contracts, providing long-term
stability to help farm communities thrive.
Responsible Sourcing.
A better way to buy green coffee. Our green buying principles are rooted
in quality, equity and sustainability for the best possible coffee with
maximum impact.
Verified Living Income
Verified Living Income is a new pricing model designed
to meet coffee farmers’ livelihood needs. Rooted in
transparency, VLI determines the minimum price farmers
need to be paid for their coffee to earn a living income.